High performance and elite level athletes rely on AdvoCare products to enhance their performance. Here are their testimonials. | See more ideas about. As AdvoCare has grown, it has signed dozens of high-profile athletes as endorsers, including NFL QBs Andy Dalton, Philip Rivers and Alex. Meet AdvoCare’s newest endorser – football player Aaron Murray! http://www.

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She bought AdvoCare-issued magazines; she listened to prerecorded calls, trying to glean tips from her superiors.

Because MLMs reward people for recruiting others, they can run the risk of mutating into pyramid schemes — illegal scams in which new members, who often make big initial buy-ins, are constantly sought so their money can be funneled up to the original members.

They watched a video of a younger couple driving a golf cart around their expansive property, boasting about how they had quit their jobs and sent their sons to private school.

The intermingling of business and faith has caused turmoil inside the business. AdvoCare’s sports ties “gave us credibility with endorseers person — every mom who has a son playing football,” Badgett endoreers.

31 best AdvoCare Endorsers (non-paid!!!) images on Pinterest | Advocare, Sport icon and Sports

The network also owns the AdvoCare Texas Kickoff. The couples told tales of transformation: When you become an AdvoCare distributor, you sign a long, complicated contract — the latest version is 33 pages — that outlines the company’s pay plan. The company played clips of top distributors speaking reverentially about Ragus, its founder.

Many were dressed in company gear: While AdvoCare provides some training material — the company’s newest DVD says it “offers the average American the chance to make an above-average income” — many distributors told ESPN they were taught how to recruit by other, higher-ranking members. Like other MLMs, AdvoCare decrees that, in order to qualify for commissions, distributors must sell to five different customers every two weeks and retail or consume at least 70 percent of the products they purchase.


In its complaint, the FTC called Vemma an illegal pyramid scheme.

The event was endirsers Success School, but it didn’t feel like an educational seminar, according to members who were there. The Crossans were mesmerized. In the lobby, just inside the front door, the company has installed a bust of its founder, Charlie Ragus. One distributor’s slideshow depicts page after page of top salespeople: Friends and avocare members who raise questions about AdvoCare are labeled “dream killers” by other salespeople, according to several distributors.

Khadeem Lattin’s grandfather and his Texas Western teammates helped changed the course of college basketball. Inthe FTC announced it was investigating Herbalife. Of AdvoCare’ssalespeople inonly 0. Chavez, who lives in Sierra Vista, Arizona, sat in the endorserw when Brees spoke three years ago. She can still recite the line she was fed: ESPN 0 0 0. Kamel, who runs a youth basketball school in Plano, was terminated in after he clashed with a member above him, who sent him a racist text, he says.

Keep points out that distributors could be loading up on their own purchases — hardly a sign of outside demand. Securing athlete endorsers is a key part of AdvoCare’s model.

Do you believe in this?

In order to qualify for commissions each month, AdvoCare distributors must achieve a certain amount of sales volume, a mandate that drives some members to purchase products for the sake of meeting the quota. But the odds are long.


Questions surround AdvoCare, nutrition empire endorsed by Saints QB Drew Brees

Those figures don’t include profits from members’ product advoacre, but they also don’t include expenses, which several distributors say outweigh retail profits. AdvoCare is a business based on terrific real nutritional products that are sold through a direct-sales channel. If your family doesn’t support you, go anyways,'” he says.

ByChavez had spent three years trying to build an AdvoCare business.

Drew Brees Has A Dream He’d Like To Sell You

This pitch — the promise that if you sign up for AdvoCare, you can reap “rewarding” financial results — draws tens of thousands of new distributors every year. This too proved challenging.

No one falls in love with the product,” says Kamel, who estimates that less than 5 percent of his downline turned a profit. That brand aligns perfectly with the quarterback’s reputation: ESPN interviewed more than 30 current and former salespeople, the vast majority of whom said their focus, and the focus of their superiors, was on recruiting other distributors.

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One former distributor says she was taught by higher-ups to pretend like Brees was standing next to her whenever she pitched the business to potential customers. Every MLM fosters its own culture. Keep, the dean of the College of New Jersey’s School of Business, says there are numerous similarities between Vemma and AdvoCare, whose “compensation plan strongly incentivizes recruitment,” he writes.